Second Life

What is Second Life?

It's the second chance for everyone: it's not an interactive game. It's the true transposition of real life in digital form. In Second Life you can create your new identity or...recreate your real one, creating an "avatar" that looks like you. This virtual reality, created in 2003, now includes over five million residents; it is the phenomenon that best represents the streets of the new way to live the web experience.
Anyone can freely create their own avatar, participate in special events, go to the disco, build a house and meet millions of people from all over the world.

Why has Costa entered Second Life?

Costa Cruises has chosen to enter Second Life, driven by its passion for the innovation and advanced technology that distinguishes it, to experiment new forms of online communication and collaboration. The use of technologies that promote socialisation and exchanges between internet users is a growing phenomenon and Costa Cruises is leading this change daily.

Sixty years of Style

The ship Anna C left Genoa on March 31, 1948 for South America. The first glorious ship in the Costa fleet: not just people on board, but the dreams and hopes of the many travellers who made our History sixty years ago.

Costa's history is the history of the many faces that looked over the sea from our decks in different eras and at different times. It is the history of those who travelled in our cabins, appreciated the on-board hospitality of our ships, shared our successes and innovation from 1948 to today.

For Costa Cruises' Sixtieth Anniversary, we invite you to take another trip, this time back through time and space: from April 1 to 30, visit the Costa Cruises show: sixty years of style at Costa Cruises' headquarters in Genoa in Via XII ottobre 36r, and on Second Life, the virtual 3D community.

Costa Cruises: sixty years of style is our way of celebrating a long dream lasting sixty years with you. Photographs on board and on land, historic advertisements, objects, curiosities trace the poetic and documental profile of a great adventure that began in 1948 and hasn't yet ended.

Enter Second Life and have fun with Costa!